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Professor Steven M. Cohen Research Professor of Jewish Social Policy, Hebrew Union College-Jewish Institute of Religion Jonathan Mirvis has written a provocative and invaluable tract for our times, and for the uncertain times ahead. Whether Jewish “peoplehood” will have any meaning for the next generation in Israel and the Diaspora, depends largely on whether Jewish education can re-invent itself. Not only for our children and grand-children, but for “adults” and whole communities as well. Jerry Silverman President/CEO, Jewish Federations of North America |
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The good news is that Mirvis believes it can happen. He shows us how to build on the trailblazing initiatives of some of the visionary Jewish educators and funders who’ve “changed the rules” – and whose stories Mirvis tells with great warmth and insight. And, critically for the author, by adapting his theory of change as it applies to social entrepreneurship marketing, and the online knowledge revolution. This is not just an important book about the need for more “disruptive innovation” in the Jewish world; Mirvis is himself the “disruptive innovator”. He’s brought together his wide experience in adult Jewish education internationally, his deep immersion in Yiddishkeit, and some novel, even radical thinking about – dare we say it – how to market and sell a social product. Ever the teacher, he’s given educators, funders, policy-makers, and community leaders essential homework to complete. Read this book!
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Jewish Philanthropy.
Dr. Jonathan Mirvis has just released a very exciting book, It’s Our Challenge: A Social Entrepreneurship Approach to Jewish Education. Its most surprising aspect is that it has implications not just for Jewish education providers but also for all Jewish organizations and their professional and volunteer leadership around the globe. Dr. Mirvis, who is a senior lecturer at The Hebrew University’s Melton Centre for Jewish Education , is a pioneer in teaching social entrepreneurship to students in education, nonprofit management and business administration. Although the book gives a spot-on analysis of entrepreneurship in Jewish education, its salient contribution is demonstrating not only the importance of creative and innovative thinking but also the impact that volunteer leaders and professionals can have in the Jewish community by thinking differently about what they do and how they do it.
Read the full review here...